AUTHOR: Lovins, Amory
DOCUMENT ID: E89-33
DOCUMENT TYPE: Journal or Magazine Article
PUBLISHER: The Environmental Professional
This article argues that maximizing the efficient end-use of energy is the most effective way to avoid environmental pollution. In this piece, Amory Lovins details various methods of profitably reducing pollution, including decoupling utility energy sales from profits and reinvesting efficiency savings into clean up efforts. He analyzes the environmental impacts of various power sources, systemic approaches to climate protection, and supply curves for abating oil use and NOx in the Los Angeles area.