RMI Outlet

Plug Into New Ideas

The Innovation Economy: Cleantech’s Economic Power

Listen to RMI Chief Scientist Amory Lovins explain to Merrill Lynch's Pamela Faatz how Reinventing Fire offers a new vision that can revitalize business models and end-run Washington gridlock.

Standard, Showy or Fit: What do Consumers Want from an EV?

According to The New York Times, the electric cars on display in Detroit are adopting one of two overriding design philosophies: make it exciting, or make it familiar. But what do consumers really want out of their EV's?

Think Bigger: Hidden Costs of Design Decisions

Steven Forrester’s small Colorado engineering firm is four years old. While he started DMA Engineering during tough economic times, he is holding his own because of clients like the city of Louisville, where his firm recently designed a solar thermal lap pool for a city recreation center.